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< Back to question Is advertising morally wrong? Show more Show less

Advertising is ubiquitous to modern day society. You would be hard-pressed to go a day or even an hour without seeing some form of advertising. However, the whole point of advertising is to manipulate our minds into largely pointless purchases. Should we condone the amount of advertising we see? Is advertising wrong?

No, there’s nothing morally wrong with advertising Show more Show less

Advertisement has been around since the beginning of time. It’s been a way to help businesses grow and prosper and lets customers know how to find their favorite products.
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Advertising is just a form of marketing

Marketing is a great tool to help businesses grow. Without marketing, businesses wouldn't find smart ways to grow and find new customers.
advertising commerce marketing
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Proponents


The Argument

Advertisement is simply a form of marketing. In 2019, about 560 billion dollars were spent on advertising globally.[1] Marketing helps businesses grow and lets customers know when there’s something new in the market. In fact, advertising is so effective that marketing and advertising are often used interchangeably.[2] Advertising will always be used and there is nothing morally wrong about it.

Counter arguments

Marketing and advertising should not be mixed up. Marketing involves research and is a long-term process, while advertisement is only supposed to bring short term awareness to a business.[3] Relying heavily on advertisement would be a waste of money.

Premises

[P1] Marketing is a big part of business growth. [P2] Advertising is just another form of marketing.

Rejecting the premises

[Rejecting P2] Marketing and advertising are two different things.

References

  1. https://www.statista.com/statistics/236943/global-advertising-spending/
  2. https://smallbusiness.chron.com/difference-between-marketing-advertising-25047.html
  3. https://keydifferences.com/difference-between-marketing-and-advertising.html

This page was last edited on Friday, 17 Apr 2020 at 13:12 UTC

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