BLM creates a forum for people to unite against racism
The BLM organization serves as a creative space for American citizens to strategize constructive ways to combat racism in the United States, and at the same time, raise awareness.
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The Black Lives Matter organization is important to American citizens because it provides a place to unite against racism. Additionally, the organization allows its supporters to strategize ways to not only push back against racism but raise awareness concerning racism too. Raising awareness can lead to the formation of new and local organizations as well as calls for structural reform. In small towns like Chambersburg, Virginia, this united activism manifested itself with the formation of an organization known as Racial Reconciliation and having discussions regarding issues such as redistricting reform.  The NBA walkout following the shooting of Jacob Blake is another instance that shows the BLM organization's effectiveness in uniting people against racism.  As a result of the players walking out on the scheduled basketball game, they were able to affect change since the players were able to negotiate the terms of their return. The action also prompted the NBA to stand with the players in solidarity, raising awareness on the issues of police brutality and racism against black people in statements acknowledging these issues. Since the BLM organization promotes activism against racism, one can argue that the organization’s mere presence inspired the activism demonstrated by the NBA players. This achievement attests to their importance as a societal platform for American citizens to rally against racism.
On the other hand, the Black Lives Matter organization might not provide a forum for uniting against racism. Instead, it may be the case that the organization provides a forum for a different kind of racism. On September 20th, 2020, a BLM supporter, Tatiana Turner, drove her car through a gathering of white people who were clashing with other BLM protesters in response to the death of Breonna Taylor.  While the organization focuses on justice for black lives, this appears to alienate white people, and arguably, make them targets of the same kind of violence and racism that black people experience.
Rejecting the premises