There is considerable evidence to suggest that internet users are very concerned about online privacy, indicating that it should not be abandoned. The same Pew research report stated that the majority of Americans are at least somewhat concerned about how much data is being collected about them by both companies (79%) and the government (64%). Additionally, 7 in 10 Americans say that they feel their personal information is less secure than 5 years ago.
Therefore, the public do care about maintaining privacy in the modern digital age. It appears to be the case that when online users are aware of the implications of not having privacy online, they are very concerned, compared to users who are oblivious towards it. Society has a responsibility to inform people about online security concerns to ensure that online privacy is not abandoned.