People use art for commercials and marketing purposes

Artwork and artists are increasingly becoming a big part of the advertising process. Art for marketing purposes helps create awareness and interest in a company, product, or service. It helps engage buyers to purchase or use the services. Businesses use visual art to communicate their products and offerings and strengthen bonds with the target audience and established customers. Images are generally easier to remember for people. Advertising as a way of communication to customers can make use of visual sharing of information for a better connection with customers. Artists can also help in the design of products or electronic websites to help customers easily navigate and find the products and services. Researchers found that people evaluate the exact same product substantially more positively when the advertisements include art and visuals. Art significantly helps in marketing purposes.^{[1] [2][3]}